HealthKart was founded in 2011 with a vision to make authentic health, nutrition, and wellness accessible to every consumer through science-backed products and trusted experiences. What began as a platform focused on solving gaps in the health and fitness market has evolved into one of India’s leading omnichannel health and nutrition ecosystems. Over the years, HealthKart has built and scaled category-defining brands across sports nutrition, wellness, preventive health, and kids’ nutrition, creating products designed around real consumer needs and everyday lifestyles. Today, HealthKart serves millions of consumers through digital channels and an expanding retail footprint across India.

BUILDING BRANDS THAT SET BENCHMARKS

HealthKart’s journey has been driven by creating brands that lead categories and raise consumer expectations:

• MuscleBlaze – redefining sports nutrition with consumer-first innovations and performance-focused products.
• HK Vitals – building one of India’s trusted wellness and vitamin brands across everyday health categories.
• TrueBasics – bringing premium, science-led nutrition and preventive wellness solutions.
• Gritzo – creating smarter and tastier nutrition solutions for growing kids

Together, these brands have enabled HealthKart to create a portfolio serving consumers across performance, wellness, family nutrition, and everyday health.

Journey of Building India’s leading health & nutrition ecosystem. Today, HealthKart brings that same philosophy to Dubai.